unpaid advertising

The Scoop on Advertising: Part 2 – Giveaways!

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We’re talking through other options for unpaid advertising this week, specifically…giveaways!

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Offering free books as a prize can have several different benefits. Let’s talk through several different options:

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Advertisements

The Scoop on Advertising: Part 1

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Advertising has been a sweet spot for me, both paid and unpaid. Whether you have more time or money to invest in book marketing, there are so many great opportunities. So over the next few weeks, let’s talk through the possibilities!

Before we jump in, I’m reminded of two critical things to consider when deciding which advertising routes to use.  Read the rest of this entry »